5 New Maybelline Products Spotted Backstage at TFW

New Maybelline Fall 2016 Products

As New York, Milan, London and Paris Fashion Weeks come to an end, Toronto is gearing up for their very own. Canadian fashion has been given a global stage this past week thanks to our fashionable First Lady wearing Lucian Matis to the White House, so there’s no better time to watch the Canadian creations float down the runway.

To kick off Toronto Fashion Week, I headed to the tents to go backstage and chat with Grace Lee, Lead Makeup Artist for Maybelline New York Canada, about what we’re going to be seeing on the runway, the hottest trends for Fall and of course—a sneak peek at her makeup kit to scope out any new products hitting shelves in the upcoming months.

Maybelline Color Sensational The Loaded Bolds Lipsticks
Maybelline Color Sensational The Loaded Bolds Lipsticks

First up, unsurprisingly, the hottest trend we’ll be seeing this fall is a dark, vampy lip. Many people are becoming more comfortable with sporting edgy, punk-rock shades like navy blue, blood red and even black—and Maybelline is right there to keep you on trend.

Maybelline Color Sensational The Loaded Bolds Lipsticks

Maybelline Color Sensational The Loaded Bolds Lipsticks

Maybelline Color Sensational The Loaded Bolds Lipsticks
Just LOOK at this blue!!! Wow!

We can look forward to the new Maybelline Color Sensational Loaded Bolds collection, featuring 16 new lipsticks including white, black, navy blue, burnt red and many more edgy (yet totally wearable) shades. The formula is one of my all-time favorites (remember my DIY lip palette? I think I’m going to have to start a second one)!


Seriously though, that blue?! That’s going to be one hot commodity when the collection launches.

Maybelline Color Jolt Intense Lip Paints
Maybelline Color Jolt Intense Lip Paints

Maybelline Color Jolt Intense Lip Paint

Also coming soon for lips are the Maybelline Color Jolts—super pigmented lip “paints” that Grace says are perfect for makeup artists or anyone who loves to mix colors. Although I didn’t get to play with them too long, the texture has a glossy sheen to it (unlike the the Vivid Matte Liquids right above them) and a squeeze-tip applicator. I definitely can’t wait to get my hands on these guys.

Maybelline Master Contour V-Shape Duo Stick
Maybelline Master Contour V-Shape Duo Stick
Maybelline Master Contour V-Shape Duo Stick
Half ‘n half!

Next up, the Maybelline Master Contour V-Shape Duo Stick might look confusing but Grace says it makes contouring super easy. The jumbo stick has a split color cream—one half a gorgeous, taupe-brown shade that is perfect for creating a believable contour (which she actually used as an eyeshadow for Mikhael Kale) and the other half a brightening (but shimmerless) highlighter.

Maybelline Master Strobe Highlighting Stick
Maybelline Master Strobe Highlighting Stick

For those that prefer a little more shimmer to their strobe, the Maybelline Master Strobe Highlighting Stick will be available soon. It looks similar in packaging to the old Master Glaze sticks and has a gorgeous, pale champagne-pink shimmer that Grace says is the perfect highlight shade.

Maybelline The Colossal Spider Effect Mascara
Maybelline The Colossal Spider Effect Mascara

Last up—we know you may not want to hear it, but spider-lashes are totally a trend. They don’t have to be scary and messy (check out this Twiggy-inspired look we did) and Maybelline’s new The Colossal Spider Effect Mascara will help give you the perfect balance of chunky drama yet in a fashionable, flattering way.

Stay tuned as we recap the best looks from Toronto Fashion Week FW/’16 and let us know which Maybelline products you’re most excited to try out!

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